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This compendium provides a comprehensive overview of the most important topics covered in a strategy course at the Bachelor, Master or MBA level. The intention is to supplement renowned strategy textbooks such as Johnson and Scholes. This compendium is designed such that it follows the structure of a typical strategy course. Throughout this compendium theory is supplemented with examples and illustrations.
52 p cntp 21/12/2012 308 1
Từ khóa: Stakeholder Theory, External Analysis, External stakeholders, Human resource audit, Strategy Implementation, Managing change
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