Political economy or economics is a study of mankind in the ordinary business of life; it examines that part of individual and social action which is most closely connected with the attainment and with the use of the material requisites of wellbeing. Thus it is on the one side a study of wealth; and on the other, and more important side, a part of the study of man. For man's character has been moulded by his every-day work, and the...

 305 p cntp 21/12/2012 472 8 Download

Concerns about the potential environmental, social and economic impacts of climate change have led to a major international debate over what could and should be done to reduce emissions of greenhouse gases, which are claimed to be the main cause. There is still a scientific debate over the likely scale of climate change, and the complex interactions between human activities and climate systems, but, in the words of no less than Governor Arnold...

 249 p cntp 21/12/2012 395 3 Download

For many companies, the decision would have been an easy “yes.” However, Ben & Jerry’s Homemade Inc. has always taken pride in doing things differently. Its profits had been declining, but in 1995 the company was offered an opportunity to sell its premium ice cream in the lucrative Japanese market. However, Ben & Jerry’s turned down the business because the Japanese firm that would have distributed their product had failed to develop a...

 835 p cntp 21/12/2012 363 3 Download

Effective tourism managers who are able and willing to apply appropriate management techniques are increasingly needed. They should possess an understanding of the specialised management functions such as financial management, human resource management, as well as an appreciation of the structure, economics, and historical development of the tourism industry.

 423 p cntp 21/12/2012 526 3 Download

If we were to catalog all the misinformation we’ve seen about selling on eBay, it might take days! We wrote this book to get you started in the right direction, and even provide some shortcuts. Marsha has been writing eBay reference books since 1998, selling on eBay since 1996, tracking the buying trends as they change from year to year, and keeping her readers clued in about the differences as they crop up. In her ongoing quest for...

 338 p cntp 21/12/2012 330 3 Download

Application Performance Management (APM) is the name given to the use of technology to initiate, deploy, monitor, fix, update and/or optimize systems within an organization. Application management software employs measurements of response times, and other component and resource interactions, to help manage the overall stability and usability of the software within its purview.

 506 p cntp 21/12/2012 412 3 Download

Many people find statistics challenging, but most statistics professors do not. As a result, it is sometimes hard for our professors and the authors of statistics textbooks to make statistics clear and practical for business students, managers, and executives. Business Statistics Demystified fills that gap. We begin slowly, introducing statistical concepts without mathematics. We build step by step, from defining statistics in Part One...

 399 p cntp 21/12/2012 476 5 Download

Those who work in economic anthropology are aware of the importance of the economy in public thought and debate. In retrospect, Adam Smith might well have titled his book The health of nations, for in our day, if not in his, it seems that the health of a country is defined by its wealth, just as the final judgement of an activity is its bottom line, how it gains or loses money.

 601 p cntp 21/12/2012 322 3 Download

Economists attract ridicule and resentment in equal measure. People mock them, in the same way they poke fun at all eggheads and number-crunchers. But for everyone who scoffs, there is someone (perhaps the same person) who secretly fears that economists are the unacknowledged legislators of the world, purveyors of dangerous ideas that are filling the heads and turning the minds of the political leaders who claim to be in charge.

 337 p cntp 21/12/2012 278 6 Download

The aim of this book is to provide an understanding of how to analyse and assess the performance of a company from the information provided about it. Financial analysis is as much an art as it is a science. Combine any two figures from an annual report and a ratio is produced; the real skill is in deciding which figures to use, where to find them and how to judge the result.

 321 p cntp 21/12/2012 172 4 Download

The laws of continental Europe and those of the USA are substantially distinct. The general difference between common law, as practiced in the US, and civil law, as practiced in continental Europe, is widely accepted, even if it is not always fully understood. American court rulings, for instance, can be extreme in the eyes of Europeans, who are not familiar with concepts such as punitive damages.

 76 p cntp 21/12/2012 308 3 Download

It is important to distinguish between data and information. Data is a raw fact and can take the form of a number or statement such as a date or a measurement. It is necessary for businesses to put in place procedures to ensure data are recorded. For example, to ensure a call centre operator includes the postcode of every customer this can be written into their script and a validation check performed to check these data have been entered into...

 187 p cntp 21/12/2012 352 3 Download